Niri Shan – Partner, Taylor Wessing

As a media lawyer with a diverse set of clients I need someone who is discreet, reliable, can deal with CEOs, HNWI and celebrities alike and knows their field. Adam ticks every box. Whenever there is a media crisis brewing, he is the person I will ring. He knows just what to do and when."  

Tom Darnell, CMO IRIS  “Adam supported IRIS through our brand launch by guiding our strategy and approach on PR, media engagement and how we told our story to key audiences. Bringing a new technology with scientific underpinnings to market and a company founder with an existing public profile it was important to navigate media opportunities effectively. 

“Adam ensured our approach was spot on, arming us not only with the right contacts, but also with media training which ensured we were ready to tackle the most difficult questions thrown at us. Our strategy and results benefited hugely from Adam’s involvement and I recommend him without hesitation.

Nadia Raibin, Founder, Mass Movement 

I absolutely can recommend the amazing Adam Fresco for media training and strategy. I have worked with him on and off for the best part of 12 years now and he has trained numerous members of my team (me included) , some of the Creatives I represent in the entertainment industry and some music artists and celebrities I’ve worked with too. I’ve also introduced him to various record labels who also used him successfully and so would have no hesitation in recommending his services to you. 

He has an incredible knack of making everyone feel instantly at ease but is exceptionally sharp and really good at what he does. He knows his stuff, that’s for sure! The tools he teaches are a great secret weapon to have in one’s armoury. 

Frances Dore

I was Richard Caring’s CMO for 6.5 years. Since leaving last year I have worked for Harry Handelsman, Flavio Briatore, the Ahluwalia family at Dominvs Group and also now the LORE Group. I have had the pleasure of working with Adam for many years and he is my 'go to' person whenever anyone needs media training, there is a crisis on the horizon or publicity is needed. Working in the hospitality industry is fast paced with some interesting characters, but Adam always calmly navigates through any issue and always comes up with a solution. 

He has media trained some high-profile people for me and I know for a fact they have benefitted from his training. They respond well to him. I still think on numerous occasions what would Adam say or do, and I think some of those he trained still do to! 

Will Harris, founder Bridge F61

I have worked with Adam for nearly ten years and he is my go-to person if there is a crisis on the horizon, a crisis plan needs to be formed or if one has broken. He is also my go to person for media strategy and I have also recommended him extensively for media training senior people.  Several years ago, Adam led the global comms and crisis plan when Battersea Power Station launched to the world and they wanted to announce it was to become a destination with homes, shops and restaurants. The plan involved media moments in around twelve major cities in nine countries in three weeks.  When I became CMO at Battersea Power Station in 2016, the head of comms and I asked Adam to come in to map out our crisis response to as many things as he could think of.  His experience as a senior journalist, and being able to see where the next 'attack' is coming from, coupled with his way of making people feel at ease and keeping a calm demeanour even in the most frenetic and stressful of situations means he is definitely someone you want in your corner. 

Senior Director, global PR agency

I have worked with Adam for the last seven years and he has been the agency's number one go to for media guidance, PR campaigns, media training and crisis comms.  We go back time after time for his expertise, his ability to foresee issues, solve them, charm clients and media train the hell out of them. He’s an absolute expert in his field and I have never any concerns when he is by my side. 

Chief Reporter, National Newspaper

Adam is the only PR I will willingly take a call from. He knows what I want and won’t waste my time.

Newspaper Deputy Editor

 I absolutely trust Adam’s judgement. He always has a solution to a problem and never gets flustered.

Global charity CEO

The whole team though the media training was really informative and loved how it was tailored to each of them. We massively benefited from Adam’s incredible inside knowledge of the media world